let’s build your brand strategy

our services

There are all sorts of reasons why your story isn’t being heard. We dive in to understand your science, your vision, what you want to say, and the impact you want to have, and then uncover insights that speak to the marketplace – what’s most important to your audiences and what’s differentiated from competitors.

BRAND STRATEGY

  • Brand Positioning

  • Mission & Vision

  • Technology/Scientific Deep Dive

  • Qualitative & Quantitative Research

  • Insight Development

  • Brand Narrative

  • Brand Architecture

  • Brand Voice

We’ve worked together to build a compelling and meaningful brand story. Now how do you activate it and ensure it comes through with every communication? We provide ongoing partnership and relationships with best-in-class creative and tactical agencies, making sure your brand strategy is clearly conveyed at every touchpoint.

BRAND GUIDANCE & STEWARDSHIP

  • Agency Partnership

  • Creative & Tactical Strategy & Briefs

  • Ongoing Communication Consultation

  • Communication Structure

  • Brand Guidelines

WORKSHOPS & SPEAKING ENGAGEMENTS

People don’t come to work for a platform or a product. They come to work for a company, to be inspired by its purpose, and to be a part of the mission and vision to improve lives and make the world a healthier place. We help create a sense of unity, bringing the brand to life for current and future employees.

  • Strategic Alignment

  • Internal Alignment

  • Cross-Cultural Narratives

  • Inclusivity Training

our methodology

The L&H Methodology is born from years of experience working with companies of all sizes and at every stage. While the structure ensures nothing critical is overlooked, its flexibility ensures the outcomes are highly relevant to your unique position and future goals.

What you think you’re solving for might not be what is actually holding your brand back. We dig deep to uncover and align on the underlying issues that are preventing your brand from standing out and connecting with your audiences.

ALIGNMENT

We build a strategic approach specific to your needs that gets you and your team involved and excited.

APPROACH

Our Insights Intelligence process leverages research, deep-dive analysis, insight mining, and pattern recognition to reveal undiscovered and under-examined truths that connect with what really matters to your audiences.

INSIGHTS

Through a synthesis of inputs and analysis, we develop your Brand Strategy Blueprint – the foundation that empowers you to reframe your brand story at every touchpoint and fuel it with clarity and meaning.

BLUEPRINT

We don’t just build brands. Through ongoing stewardship, we help guide internal stakeholders and external partners to the right story at the right moment, so your audiences believe in what you’re building and where you’re headed.

STEWARDSHIP

“They listened deeply to what we had to say, and through their reflections and analysis, we came to see our program in a new light. We learned brand development techniques that will help us align our program with our social justice and civic mission. Their guidance left us excited to get started, and we now know what steps to take to reach our goal!”

Amy Cross, Managing Director of Advocacy, Impact for Equity

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